These two features solve different problems. AI Insights helps you make sense of review sentiment and themes. Search AI looks outward and tracks how a business is mentioned across AI and search-oriented platforms.
Together they help agencies turn raw review data into clearer strategic signals.
AI Insights
Go to `Insights -> AI Insights`. An AI provider must be connected first.
- Sentiment breakdown across positive, neutral, and negative reviews
- Common keywords and recurring phrases
- Trend monitoring across time periods
- Overall satisfaction scoring
Search AI
Go to `Insights -> Search AI` to review how the business shows up across newer search surfaces.
- Mention score versus competitors
- Platform-level mention tracking
- Theme tracking around topics or categories
- Consistency rate for business information across sources
Where these features fit in the workflow
AI Insights is strongest when the customer already has review volume and wants clearer patterns. Search AI is strongest when the agency is helping a business build broader digital authority and wants another way to measure visibility beyond classic rankings.